Prerequisites
- To send a generated email, the stakeholder must be linked to a Salesforce contact or lead with an email address
- To log a call, the stakeholder must be linked to a Salesforce contact or lead
Quick reference
Watch the video or read the written instructions below
Generate an email message
1
Open the stakeholder
Navigate to your strategy and open the stakeholder you want to contact.
2
Go to the Actions tab
Select the Actions tab in the stakeholder detail panel.
3
Click Generate Email Message
Click the Generate Email Message tile. If the strategy is not yet active, you will be prompted to optionally activate it. ShiftUp generates a personalized subject line and email body based on the strategy context and conversation roadmap.
4
Review and edit
The email composer opens with the generated content. You can:
- Edit the subject line
- Edit the body using the rich text editor
- Copy the subject or body to your clipboard for use in an external email client
5
Send or copy
- Send Email — sends the email directly through Salesforce to the linked contact or lead. Requires the stakeholder to be linked and have an email address.
- Copy — copies the content to your clipboard so you can paste it into your preferred email tool.
You do not need to link the stakeholder to Salesforce to generate an email. Linking is only required to send directly from ShiftUp.
Generate a call script
1
Open the stakeholder
Navigate to your strategy and open the stakeholder you want to call.
2
Go to the Actions tab
Select the Actions tab in the stakeholder detail panel.
3
Click Generate Call Script
Click the Generate Call Script tile. If the strategy is not yet active, you will be prompted to activate it first. ShiftUp generates a personalized call script based on the strategy context.
4
Review and edit
The script editor opens with the generated content. You can:
- Edit the script in the rich text editor
- Click Generate with AI to regenerate the script
- Copy the script to your clipboard
Log a call
After reviewing or completing a call, you can log it directly to Salesforce from the script editor.1
Enable call logging
In the script editor, check the Log call notes checkbox. This option only appears when the stakeholder is linked to a Salesforce contact or lead.
2
Enter call details
Fill in the required fields:
- Subject — a brief description of the call (5–255 characters)
- Comments — notes from the call (5–32,000 characters)
3
Log the call
Click Log Call to save the call record to Salesforce.
Troubleshooting
Generate Email Message tile is disabled
Generate Email Message tile is disabled
The strategy context is required to generate a message. Make sure you are viewing the stakeholder within an active strategy, not from a standalone view.
Generation failed
Generation failed
Click the tile again to retry. If the issue persists, verify that the strategy is active and that you have a valid session.
Log call notes checkbox does not appear
Log call notes checkbox does not appear
Call logging is only available when the stakeholder is linked to a Salesforce contact or lead. Link the stakeholder first.

